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　　今天的句子：

　　Carmakers, appliance manufacturers, and cosmetics companies have always been happy to prey upon their customers’ desires and insecurities if doing so might stoke an irrational desire to buy their products. But their methods— advertising, primarily— are crude compared with the sophisticated tactics available to today’s tech giants. The buzzes of social media; the personalized “deals” of commerce sites; the algorithmic precision of the recommendations on YouTube—all have been finely tuned to keep us coming back for more.

　　思考题：

　　According to the passage, the carmakers’ methods are crude because________.

　　A.they don’t manipulate consumers

　　B.they just exploit people’s insecurities

　　C.their skills are not complicated enough

　　D.they are not good at online advertising

　　句子解析：

　　第一句：

　　Carmakers, appliance manufacturers, and cosmetics companies(主语) have always been happy to prey upon their customers’ desires and insecurities(动词+表语) if (状语从句)doing so(主语) might stoke(激发，激起) an irrational desire to buy their products.

　　参考译文：车企、家电制造商和化妆品公司一直乐于“捕猎”客户的欲望和不安全感，只要这样做能激起非理性的购买他们产品的欲望。

　　第二句：

　　But their methods— advertising, primarily(同位语做插入语)— are crudecompared with the sophisticated tactics (状语)/available to today’s tech giants(定语).

　　参考译文：但与当下科技巨头们可用的尖端策略相比，它们的方法——主要是广告——太粗糙了。

　　第三句：

　　The buzzes of social media; /the personalized “deals” of commerce sites; /(the camaraderie and thrilling competition of gaming;题目中我没有选，解析我选了，我觉得很精彩) /the algorithmic precision of the recommendations on YouTube—all(指代前面的一系列并列的名词短语) have been finely tuned to keep us coming back for more.

　　分的细一点：

　　The buzzes of social media;

　　社交媒体的聒噪;

　　the personalized “deals” of commerce sites;

　　商业网站的个性化"折扣"

　　the camaraderie and thrilling competition of gaming;

　　游戏的战友情谊和惊心动魄的竞争(五五开NB)

　　the algorithmic precision of the recommendations on YouTube

　　YouTube上精准的算法建议

　　参考译文：社交媒体的聒噪;商业网站的个性化"折扣";游戏的战友情谊和惊心动魄的竞争;YouTube上精准的算法建议——所有都经过细致的调整，让我们想要更多，一直回归。

　　思考题解析：

　　根据文章，汽车制造商的方法是粗糙的，因为____。

　　A. they don’t manipulate consumers

　　(他们不操纵消费者)

　　A选项错误。这显然不是原因。定位也不对

　　B. they just exploit people’s insecurities

　　(他们只利用人们的不安全感)

　　B选项错误。

　　这不是原因，定位也不对。

　　C. their skills are not complicated enough

　　(他们的技巧没足够的高超)

　　C选项正确。

　　对于第二句，和现代的科技巨头们sophisticated的方法比起来，

　　他们的方法过于原始了。

　　这里的sophisticated和 complicated 替换

　　也就是他们的手法不够高超。

　　D. they are bad at online advertising(他们不擅长线上广告)

　　D选项错误。没有说到，或者过于片面了。C是最佳!

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